The non-bank lender has launched a new venture to offer customised assistance to brokers.
Non-bank lender Thinktank has unveiled its new initiative – Premium Partnerships – designed to provide help to mortgage brokers while catering to certain market segments.
The initiative is headed up by lending executive, Premium Partnerships, Emma Yang, who took on the role upon joining the non-bank lender on 29 April 2024.
Yang carries over 20 years of experience in financial services and primarily specialised in small business and commercial lending.
Thinktank said Yang’s “dynamic personality” along with her industry knowledge has positioned her as the ideal person to drive the non-bank lender’s new initiative forward.
The lender said that Yang’s vision is to “provide brokers with the support, guidance, and service they need to thrive in their respective markets, fostering growth and success for both their clients and their business”.
Premium Partnerships aims to promote strong relationships with brokers by providing them with the knowledge and tools necessary to succeed in their niche markets, according to the lender.
Thinktank’s general manager, growth and strategy Peter Vala said on the venture: “Premium Partnerships is more than just a proposition; it’s a commitment to excellence and tailored access and support.
“Our goal is to empower brokers to not only meet but exceed the expectations of their clients within specific market segments.
“With Emma’s engaging personality, depth of knowledge and tenacious approach to helping brokers to grow their business, we’re confident in our ability to elevate the standards of service in the industry.”
The lender aims to leverage Yang’s knowledge and experience along with Thinktank’s “commitment to innovation” to further “redefine the landscape of broker support and excel when it comes to client satisfaction.
Recent appointments
The launch of Premium Partnerships and the appointment of Yang come as Vala himself moved into his current role with Thinktank on 2 April.
Vala stepped into the newly created role of general manager, growth and strategy from his previous role as general manager, partnerships and distribution.
Vala led Thinktank’s sales team for over 10 years and is now focused on improving executive-level relationships with “key distribution partners” while playing a vital role in shaping the strategic direction of the lender.
Belinda Wright was named Thinktank’s new head of partnerships and distribution after joining the lender in 2021 and heading up the expansion of Thinktank’s residential sales arm. Wright is now responsible for leading both the commercial and residential arms of the sales team.
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