Q. How are small- to medium-sized enterprises (SMEs) faring in Australia today?
Australian businesses are continuing to show resilience in our economy. While different sectors and locations are moving at different paces, NAB expects the economy to grow more quickly in the second half of the calendar year.
In NAB’s recent SME Business Insights Survey, it was encouraging to see nearly 60 per cent of Australian businesses planning to invest over the next 12 months, with finance & insurance (76 per cent), property services (67 per cent), and business services (76 per cent) sectors leading the charge.*
Q. What is the primary area of focus for businesses? Where do they want to invest the most?
Despite a challenging economic environment, SMEs are continuing to find ways to thrive by investing in what matters most to their business – their people.
Hiring, retaining, and developing new staff is an ongoing challenge for business owners as many grapple with labour and skill shortages across their industries.
Businesses are looking for innovative solutions to hire, retain, engage, and invest in their teams. Regionally, investment intentions in staffing are particularly strong in South Australia (72 per cent), while by industry, business services (74 per cent), construction (73 per cent), and healthcare (70 per cent) are standouts when it comes to putting the right team together.
Q. What should we know about equipment finance? Are there specific industries where brokers can support their business customers?
NAB’s research shows national demand for new hardware and equipment, with one in five businesses looking to invest in new equipment. In fact, purchasing new equipment was a much bigger priority in accommodation & hospitality (47 per cent) and for Queensland businesses (31 per cent). Health services (35 per cent) came out on top for investing in additional or larger premises.
Brokers can guide their customers with equipment and asset finance purchases by being proactive and ensuring a clear line of communication on a regular basis. Our team at NAB can assist both brokers and customers for equipment finance through our breadth of experience and understanding across numerous industries, with access to fresh data and economic insights from NAB’s dedicated Group Economics team. We provide a timely service proposition as equipment finance is a highly portable product and very competitive.
Q: What other investment areas are businesses exploring?
Many businesses are actively exploring geographical expansion, with nearly 29 per cent planning to invest in new markets across Australia. This trend is particularly prominent in Tasmania, where 80 per cent of businesses are looking to expand their geographical reach.
In addition to expansion, companies are zeroing in on innovation and improving productivity with 32 per cent of SMEs looking to invest in new technologies or systems.
Q: How can brokers support their SME customers with their investment goals?
The key for brokers is to deeply understand SME customers and their businesses. By grasping the context in which these businesses operate, brokers can build stronger relationships and offer more tailored solutions.
The next 12 months present an excellent opportunity for brokers to lay the groundwork for longer-term relationships by helping business customers ride out the current market cycle and set themselves up for future success.
Brokers can explore NAB’s data and insights further.
*NAB SME Business Insights – SME – Investing to Grow & Business Advice (Q2 2024)
