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Aggregator

AFG gears for market share grab

by Staff Reporter8 minute read
The Adviser

Australian Finance Group (AFG) has reported a significant increase in the number of brokers looking to join the aggregator as licencing and legislation draw closer.

According to AFG’s general manager of sales and operations Mark Hewitt, the influx of broker enquiries had prompted a recruitment drive so that the group had the support staff to cater for the growth.

“We hope to grow quickly and organically moving into 2010. We currently account for approximately 10 per cent of the market [nationwide], however we hope to drive that up to 12 per cent before too long,” Mr Hewitt told Mortgage Business.

“Brokers know that AFG can provide them with a net of security,” Mr Hewitt said. “As well as industry leading software, including our SMART CRM platform, we can also help ensure that brokers build their business through every market cycle.”

“We are run off our feet at the moment; in particular we are seeing a lot of opportunities emerging from NSW.”

According to AFG’s NSW state manager Chris Slater, the NSW operation is tipped to increase its share of the market by 3 or 4 per cent.

“We have seen a huge increase in the number of brokers interested in joining AFG. As such, we are currently in the stages of recruiting two new BDMS and a relationship manager.

“With these extra people on staff, we hope to drive growth right across 2010,” Mr Slater told Mortgage Business.

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