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Loan Market Group has declared a raft of senior appointments, along with new growth managers across PLAN, CHOICE and Fast.
A round of appointments has been made at Loan Market, at its upper ranks and across PLAN, Choice and FAST (PCF) in NSW.
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Angela Tracey named director-broker success
The group’s national marketing manager Angela Tracey has moved to the role of director-broker success.
Ms Tracey has been tasked with leading engagement of brokers and applying localised solutions for their marketing. She will work alongside broker businesses to help them level up their marketing and to find and retain more clients.
Loan Market Group reported that it had recently expanded its team of marketing specialists, who will be led by Ms Tracey, with an aim to build the brokers’ online visibility and build their brand presence.
She will also be responsible for continuing work on strengthening the suite digital marketing tools for the group’s brokers.
Loan Market managing director Andrea McNaughton commented the appointment was one of two that had underpinned the aggregator’s commitment to help brokers engage with customers online and to make it easier for them to work closely with lenders.
“Competition for customers increases every month. Angela will be working strategically with our business owners to ensure they’re utilising and integrating the tools that are at their fingertips to help find and keep more clients,” Ms McNaughton said.
Loan Market Group had also recently implemented a program to better integrate with Ray White online.
Jacqui Lanyon appointed national manager – operations & partnerships
At the same time, Jacqui Lanyon, national operations manager, growth, has become the group’s national manager – operations & partnerships.
Ms Lanyon will be held responsible for facilitating relationships between brokers and members of the group’s lender panel, as well as overseeing a program of education events and training sessions.
Ms McNaughton commented opening up greater lines of communication between Loan Market, its brokers and lenders would lead to greater service and solutions for customers.
“Through our training and education series, Jacquie will bring brokers and lenders together, breaking down barriers to strengthen our brokers’ businesses, their productivity and outcomes for their customers,” she said.
New NSW growth managers at PCF
PLAN Australia, Choice Aggregation and Fast have reportedly invested in expanding across NSW, with two new appointments tasked with driving the networks’ growth across the state.
Andrew Wild and Hannah Carter have joined the aggregators as NSW growth managers.
Previously, Mr Wild was in charge of national franchise recruitment at Smartline.
Ms Carter on the other hand has returned to the group, having worked at Australian Finance Group (AFG) and Specialist Finance Group (SFG) since she was partnership support officer at FAST from 2009 to 2013.
She was last NSW/ACT state manager for SFG, after being a business development manager at AFG.
PCF managing director Stephen Moore said the appointments were a clear commitment to growing the brands across the state.
“Andrew and Hannah have extensive experience and connections and a unique understanding of what’s needed to achieve in the modern market,” Mr Moore said.
“Across all brands, they’ll strengthen our broker communities with genuine talent who’ll contribute to the growth trajectory we’ve set for PLAN Australia, Choice and FAST.”
Timothy Schneider, director of growth at PLAN Australia, Choice Aggregation and FAST also said the new recruitments’ experience will be invaluable as the brands expanded.
“Andrew’s CV speaks for itself. With recruitment, sales and finance experience under his belt, he is exactly what we are looking for. I’m really looking forward to working closely with him,” he said.
“Hannah is a big name in the Sydney broker market with outstanding relationships. It’s a real coup to have her join our team. I have no doubt she’ll hit the ground running and I can’t wait to see what she delivers.”
Ms Carter commented the new role was a “great opportunity, especially with PLAN Australia, Choice and FAST now being part of the expanded LMG”.
“I think the role is really unique: it’s almost like being a broker for brokers, finding the home and community that’s best suited to them,” she said.
Mr Wild said he was looking forward to working PCF’s experienced partnership managers.
“The opportunity to introduce brokers to MyCRM, integrating all aspects of their business, is a huge drawcard when talking to brokers,” he said.
[Related: Yellow Brick Road to push further into broker channel]
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