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Boutique aggregator National Lending Group has outlined a new growth strategy, including a partnership that will encourage more brokers to branch into commercial finance.
National Lending Group (NLG) aimed to be the leading provider of broking services to accountants and accounting services for brokers, under a new growth strategy set by the board.
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The company has partnered with SME broker training provider Accendo Financial and will subsidise brokers who commit to their short-course series and commercial finance literacy mentoring program.
Steve Lake, partnerships director at NLG commented the business has introduced other broker initiatives.
“We’ve extended our training and career tracking programs to support the development of well-rounded, knowledgeable brokers with robust businesses,” he explained.
“This now includes the development of custom, measurable and trackable business plans for each broker, as well as more opportunities to upskill.”
Trent Carter, co-founder of Accendo Financial commented the partnership will help NLG brokers “embrace diversification and become more confident in their discovery process, financial analysis skills and writing a successful credit submission”.
“We’re confident that this program will help build value in the broker’s business by creating stickier clients, increasing revenue and driving repeat and referral opportunities,” Mr Carter said.
Further, Mr Lake stated that NLG will encourage deeper collaborations between its accountants and brokers.
Accountants and brokers under NLG will be expected to form closer alliances to “boost lead generation, extend their service proposition” and to deliver customer outcomes, Mr Lake said.
[Related: Brokerage launches ‘real life’ broker training program]
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