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Finsure partners with asset finance lender

by Adrian Suljanovic11 minute read

The aggregator has partnered with an asset and equipment finance lender to provide its brokers with diversification opportunities.

Aggregator Finsure Group has confirmed it has formed an alliance with asset and equipment finance specialist Odin Asset Finance in a bid to provide Finsure’s broker network with the chance to further diversify their business with a range of loan options, particularly for small- to medium-sized enterprises (SMEs).

Odin Asset Finance is a division of Bellator Group Australia, which provides a range of customer lending options, offering products for every asset requirement such as motor vehicles and running machines.

Finsure chief executive Simon Bednar said the partnership with the asset finance lender will allow brokers not familiar with vehicle loans or equipment finance to refer their deals to Odin and receive a commission share.

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“We are excited to be partnering with Odin and providing more lending solutions for our broker network,” Mr Bednar said.

“The referral model is another step Finsure is taking to make it easier than ever for our highly valued brokers to diversify their income and offer more services, outside of just home loans, and tap into the asset finance sector which has been experiencing tremendous growth.

Mr Bednar added that Odin Asset Finance is comprised of a team with access to over 50 lenders, including many that brokers may have been unable to get accreditation with.

“It broadens the range of loan solutions available to many individual brokers,” he said.

“This is a partnership that is tailor-made for those brokers who are looking to gain access to a wider range of business lending products and better support their SME clients.”

Furthermore, Finsure’s chief executive said that brokers focused on the home lending market would now be able to “benefit from the growth in financing for electric vehicles (EVs), other transport assets and computer technology”.

“With the ever-growing threat from online scams, business is looking to improve their cyber security with computer upgrades, so this is another area of opportunity for our brokers,” he said.

Odin Asset Finance’s director Mauro Vancuylenberg said: “Having seen such turbulence and instability in consumer and business confidence, it is with great pride that Odin continues to provide solutions to the broker market.

“We are helping brokers diversify their general offering whilst minimising their deal input time and laborious tasking, generally associated with asset finance.

“It is certainly an accolade for Odin Asset to partner with Finsure, utilising our nationwide resources and people to provide speed efficiency and results for both brokers and end users.”

[RELATED: Finsure hits new milestones as it eyes international expansion]

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Adrian Suljanovic

AUTHOR

Adrian Suljanovic is a journalist on Momentum Media's mortgages titles: The Adviser and Mortgage Business.

Adrian has written for a range of titles under the Momentum Media umbrella such as IFA, Investor Daily and Lawyer’s Weekly before joining the mortgages team in 2022.

He graduated from the University of Wollongong in 2021 gaining a Bachelor of Communication & Media with a major in Digital & Social Media.

E-mail Adrian at: [email protected]

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