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Finsure bolsters asset finance support team

by Reporter10 minute read

The aggregator has increased its support for brokers writing asset finance, welcoming a new business development manager.

Aggregation business Finsure Group has continued to push into asset finance support, expanding its asset finance sales team.

The aggregator this month welcomed Elijah Swift as business development manager to its asset finance sales team.

Swift, who has more than six years of experience in asset finance – including as a finance broker – joined Finsure earlier this month to support it with its asset finance growth plans.

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The new hire was most recently a business development manager at Dynamoney and had worked at asset finance specialist Stratton Finance for four years between 2018 and 2022.

Finsure Group CEO Simon Bednar said: “Elijah is focused on expanding Finsure’s asset finance solutions to help our network of brokers tap into the growing asset finance space.

“He is based in Sydney and has experience as both a lender BDM and as a broker himself.”

Bednar said that brokers can differentiate from their competitors and provide added value to customers and the Finsure network by diversifying into asset finance: “Brokers who can navigate complex financial solutions and offer a holistic view on available financing options can help attract more customers and increase customer loyalty.”

Finsure has been building its asset finance support in the past few years, having recently welcomed several asset finance lenders to its panel (including Odin Asset Finance and Angle Finance) and investing more in broker support services. It comes as more aggregation groups look to further support brokers with tailored support offerings in commercial and asset finance, with several new groups – including Viking and Compass Aggregation – having launched in the past year.

Finsure has experienced a period of strong growth in 2024, having settled a record $5.2 billion in loans in May 2024 and increasing its broker network to over 3,500 members.

“I am very proud of what Finsure has been able to deliver with our amazing network growth, bringing more than 800 brokers into the group in the calendar year to date,” Bednar said.

“This has helped to significantly boost our loan book to cross the $120 billion milestone.

“We continue to invest in technology, launch new broker support services, and grow our amazing team to deliver the best offering possible.”

[Related: Phillip Donaldson returns to Finsure Loans]

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