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Aggregator

Finsure expands broker support operations

by Ben Squires11 minute read

The aggregation group’s global expansion has been designed to provide extra support for its growing broker network.

Major aggregator Finsure has announced the opening of a new office in the Philippines to help provide an extra level of support as well as innovative new services for its growing broker network.

The brand-new office in Manila, the nation’s capital, officially opened doors on Monday (17 February), employing more than 60 staff.

Finsure CEO Simon Bednar has indicated there are plans to bring on an additional 25 local employees by the end of the year.

 
 

“Since it was established in 2011, Finsure has become one of the fastest growing aggregators in the Asia Pacific region by always looking for ways to provide better value to our expanding broker network,” Bednar said.

“We have been delighted by the results of Finsure’s expansion to New Zealand where we have made a big impact on the mortgage adviser sector since we established Finsure NZ in 2023.

“The expansion to Manilla is designed to provide greater support to our brokers in Australia and NZ and further enhance the services we provide.”

Fatima Dib, Finsure head of business innovation, also commented on the global expansion, saying it would further enhance the aggregator’s service offering and accommodate the growth of its broker network.

“Over the last 12 months we have seen exponential growth across all our services, but especially for our loan processing, recruitment and Virtual Assistants – all of which take away time consuming tasks from brokers and allow them to focus on their clients,” Dib said.

“I’m particularly excited about the additional space afforded by the Manila office as we have plans to expand our support capabilities to keep up with our fast-growing network.”

Service supporting growth

Finsure’s global expansion push provides an example of the way many aggregators have been investing in broker support in recent years, as the number of brokers in the industry reaches record highs.

According to the Mortgage and Finance Association (MFAA) research, the number of brokers hit 22,031 in the year ending 31 March 2024, settling more than $350 billion in new home loans in this period.

In a feature for The Adviser’s February magazine, Aaron Hockey, general manager, network development at Lendi Group, commented on how aggregator franchise support models can remove the pressure of time-consuming tasks such as recruitment.

“We’ve designed our franchise model to help brokers evolve into the CEO of their business, allowing franchisees to focus their efforts toward working on their business, not just in it,” Hockey said.

“Our recruitment and onboarding support helps franchisees build high-performing teams. Combined with ongoing training, these services empower franchisees to lead thriving businesses.”

[Related: Finsure reports 27% growth in settlements]

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AUTHOR

Ben Squires is a commercial content writer at mortgage broking title, The Adviser.

He primarily works with clients to deliver promoted and sponsored content – both in print and online – and also writes news and features on the Australian broking industry.

As an experienced writer and journalist, Ben can write across different mediums but specialises in commercial content that meets client objectives.

Before joining The Adviser in 2024, Ben was a commercial content editor at News Corp, writing for several titles including The Australian, Escape, GQ and news.com.au.

He’s interested in writing about anything related to finance and technology.

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