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Smartline Personal Mortgage Advisers has another 35 franchises trading under its name as of yesterday.
Western Australia-based business The Mortgage Gallery changed its name to Smartline on May 1, following the merger between the two groups in April 2012.
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The combined operation claims to have more than 270 franchises and to settle more than $5 billion of loans per year.
Smartline managing director Chris Acret said the name change was delayed for two years while the two businesses focused on integration.
“That has been successfully achieved and it was felt that the time was now right to have all our advisers in WA operating under the Smartline brand,” he said.
“While The Mortgage Gallery has a very strong, well-respected name and reputation, we feel it’s important to bring the group under the one national banner.”
Smartline previously merged with WA-based Mortgage Force in 2009.
