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The major brokerage has announced that it has hired a leading regional broker to become the network’s business coach for brokers.
Colin Mason, the former broker and director of Queensland-based brokerage SMS Finance, has been appointed to the newly created position of Loan Market’s “elite brokerage business coach”, aimed at helping brokers with succession planning, business structures, recruitment strategies, referral relationships and growth plans with the network’s top-performing businesses.
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Mr Mason has more than 15 years’ experience in the mortgage space, having most recently headed up SMS Finance in the Sunshine Coast, where he was settling more than $150 million in mortgages a year.
Loan Market said that, in his new role, Mr Mason will leverage his experience from operating a leading brokerage to help other brokers learn how to grow their businesses.
Loan Market’s executive director of network success, Andrea McNaughton, commented: “It’s a rare opportunity to have someone of Colin’s calibre and experience running a large brokerage at the top level to partner our bigger businesses in their next phase of growth.
“Loan Market’s executive is extremely excited about the opportunities Colin will create in the role. Colin is uniquely skilled at writing new business while also leading and growing a larger team to help service referrers.”
Speaking of his new role, Mr Mason said: “Ultimately, I’ll be looking to help businesses that are settling in the order of $100 million a year or more to grow by 10-20 per cent year-on-year and taking their business to the next level.
“Growth strategies can vary between businesses depending on where that brokerage is in its life cycle. For example, brokerages that service large volumes of clients and have a team of loan writers and support staff under the one roof may see themselves with different challenges and/or opportunities that are unique to them compared to a smaller brokerage with fewer team members.
“In the last five years, I’ve been in a business that’s settled $350 million annually in residential loans, lodging between $40 million to $45 million (in applications) a month. Having this background allows me to relate and add value to the journey Loan Market’s top brokerages are on,” he said.
Mr Mason added that while he “wasn’t thinking about getting back into the industry so quickly” after stepping down from SMS in October 2020, “the stars aligned” when he started speaking to Loan Market and was “really interested” in the concept of an elite brokerage business coach.
Ms McNaughton said Mr Mason’s appointment added a new dimension to Loan Market’s business coaching, noting that the aggregator already has a 1:50 ratio of Business Growth Coaches to brokerages, which she attributed to the brokerage’s high broker productivity.
The addition of a new elite brokerage business coach comes after the aggregation group announced it hired Neil Manuel to be its new head of learning and development to deliver a national training program for its broker network.
[Related: Loan Market appoints new head of learning and development]
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