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Brokers are beginning to see the fruits of employing social networking tools in their business, with one broker selling his first Facebook home loan.
Aussie mortgage broker Serge Scekic used his “Fans of Aussie Dee Why” Facebook page to get pre-approval for a client.
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According to Mr Scekic, the customer sent him a ‘friend request’ and emailed asking about pre-approval for a first home buyer.
“I sent him a questionnaire, which outlined his needs and preferences for a home loan and he completed it and sent it back straight away,” Mr Sckeic said.
The application was then submitted to the lender and the customer signed the papers for his first home loan this week.
“He came into the office to sign up for the loan,” Mr Sckeic said. “I knew what he looked like from his Facebook profile, but it was the first time I had met him in person.”
Aussie founder and executive chairman John Symond said the “Facebook deal” was another example of the company’s entrepreneurial spirit.
“Our franchise owners are committed to helping their local community by offering choice, convenience and exceptional customer service,” he said.
