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Brokers win as residential clients eye investment

by Nick Bendel10 minute read
The Adviser

Two brokerages are capitalising on the trend for home buyers to push on into investment properties.

A Commonwealth Bank survey of 1,030 home buyers found that 47 per cent recently purchased or planned to purchase an investment property.

Those surveyed had bought at least one property in the past five years or were looking to buy again within the next 12 months.

Loan Gallery has started holding investment seminars for clients in conjunction with home builder Metricon, said director Steve Matsoukas.

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The Melbourne firm held its first seminar in February and hopes to hold its second later this month. The plan is to eventually run them every two or three weeks, he told The Adviser.

Mr Matsoukas said the seminars highlighted the pros and cons of buying an investment property and had been well received by the first group of attendees.

“They were happy with what we presented. The people there had never gone down this path before. We’ve done a couple of follow-up appointments since. We’ve had one or two sales out of it, but the important thing for us was to understand what happens from this process.”

Clarity Financial Group also runs educational investment seminars and plans to hold its next one in about three months, said managing director Mark Edlund.

The Canberra firm also discusses investment properties in the newsletters it emails to its client database, he added.

Mr Edlund told The Adviser that the messages usually generated three or four direct enquiries.

Clarity wanted to keep reminding clients of the potential of investment properties so they would make Clarity their first point of contact if they decided to go down that path, he said.

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