Bankwest has underpinned its commitment to the broker channel with the recent appointment of a new head of broker sales.
Aaron Milburn, previously the bank’s Western Australia state manager, was yesterday appointed to the new position.
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Mr Milburn's role will include building stronger relationships with the bank’s top brokers as the bank increases its focus on pursuing quality business.
New initiatives will include the development of working groups to provide regular feedback, as the bank looks to build quality relationships, increase quality applications and up conversions.
Mark Reid, Bankwest head of retail sales, said the head of broker sales position was a newly created role that would help Bankwest ramp up its distribution and support of the broker channel.
“Regulation changes to our industry are being rolled out at the moment, and while it is too early to determine the full impact of this new regulation it’s certain the changes will bring increased security and risk management,” Mr Reid told Mortgage Business.
“As a result of this, a key focus for Aaron in his new role is to ensure Bankwest capitalises on opportunities within the broker channel as a direct result of the upcoming industry regulation changes.”
Mr Reid said Bankwest was working towards improving broker communications and developing existing quality relationships.
“As well as our focus on changes to industry regulations, for Bankwest this year providing a quality experience, in every sense of the word, is a central objective,” he said.