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Brokers to unlock productivity, retain clients and boost profit

by James Mitchell11 minute read
The Adviser

A leading banking and finance executive will present to brokers across the country on how to boost productivity and diversify their business through new revenue streams at a series of events later this year.

Now in its second year, The Adviser’s highly regarded New Revenue Streams boot camp has secured leading business facilitator Stuart Donaldson to host two in-depth sessions for mortgage brokers looking to boost the profitability of their businesses.

Mr Donaldson hosted Suncorp Bank’s SME Masterclass Series earlier this year and says he will be actively engaging brokers attending his sessions at The Adviser’s boot camps in September and October.

“The way people learn best is by being involved and engaged,” he said. “The way that I choose to run the sessions is, as I say to the audience, to have the audience observing me but thinking how it will work for them and their business. I will then bring them into the discussion and seek audience participation on a range of subjects including best practice.”

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Mr Donaldson has worked with thousands of finance businesses and says he aims to “challenge” the way brokers think, emphasising the importance of diversification before delivering practical strategies.

“You are going to have all walks of life at the event — some brokers who already have multiple revenue streams and then you will have others who focus only on mortgage broking,” he said.

“The starting point will be their own database. Most brokers will have a good proportion of their database as SMEs. If you are just doing mortgage broking and you have an SME client with broader needs, you run risk of losing those over time”.

“So you will have leakage. Those SME clients will look for their commercial needs elsewhere. They will go to another broker who can offer a broader range of services.”

In two separate sessions Mr Donaldson will share with brokers practical suggestions on how to measure productivity within their business, identify strategies to improve conversions and explain the full range of options for brokers looking to introduce new product lines.

He says even if brokers feel they don’t have the people, skills or capacity to venture beyond home loans, there are smart ways of adding new revenue streams to your business.

The Adviser’s New Revenue Streams boot camp events will start in Perth on Thursday 22 September, followed by Brisbane on Thursday 6 October, Sydney on Wednesday 12 October and finally Melbourne on Friday 14 October.

This one-day interactive workshop — exclusively created for brokers looking to grow their business  will give you the tools you need to capture more business from your existing client base and build a stronger more profitable business.

Click here for more information.

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James Mitchell

AUTHOR

James Mitchell has over eight years’ experience as a financial reporter and is the editor of Wealth and Wellness at Momentum Media.

He has a sound pedigree to cover the business of mortgages and the converging financial services sector having reported for leading finance titles InvestorDaily, InvestorWeekly, Accountants Daily, ifa, Mortgage Business, Residential Property Manager, Real Estate Business, SMSF Adviser, Smart Property Investment, and The Adviser.

He has also been published in The Daily Telegraph and contributed online to FST Media and Mergermarket, part of the Financial Times Group.

James holds a BA (Hons) in English Literature and an MA in Journalism.

 

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