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A broker group has launched two new tech tools to help brokers meet the growing demand for new home building.
Mortgage Advice Bureau (MAB) Australia has launched MABrefer and MABSavers to help brokers with “the new build boom”, according to the brokerage.
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MABrefer is a referral and lead management tool that leverages the technology and experience of its UK-based parent company to capture and nurture leads.
“In Australia, brokers typically favour existing properties or off-the-plan purchases that don’t involve working with a builder, but with the right tools and support, there’s plenty of opportunities available,” MAB Australia CEO Darren Cantor said.
The brokerage has also launched MABSavers, a personal finance tool that combines proprietary technology and third-party integrations to cover an individual’s financial identity. The tool can also be utilised by brokers as a lead management tool, Mr Cantor said.
“MABSavers has become a critical lead management tool for our brokers, enabling them to build a pipeline of future mortgage clients while promoting healthy financial behaviours and increasing financial literacy.”
Mr Cantor said MABrefer, MABSavers and the entire MAB proposition have been built around the customer.
“MAB is a business that has embraced change and harnessed the best in telephone-based broking, technology and digital channels to be driven by what the customer wants,” he said.
“Our multichannel approach to mortgage broking is aligned to the way customers want to research their home ownership options, engage with a broker and transact. Some customers may enjoy meeting a broker face-to-face. Others may be happy to work with them over the phone or digitally.
“Few brokers have the infrastructure to allow customers to use whichever channel they prefer, at any stage in the process. That’s what MAB has brought to the Australian market: a mortgage broking model that puts the customer first,” he added.
[Related: AFG partners with MAB in joint venture]
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