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The fintech has recruited a new business development manager for Western Australia, to support all broker and dealer partners in the state.
Former asset finance broker Peter Fullwood has taken the reins as Nodifi’s new business development manager (BDM) for Western Australia, with the company reporting solid growth in the state during 2021.
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Western Australia had reportedly seen significant growth in demand for leisure goods, including caravans and supporting vehicles as well as commercial assets, backed by domestic tourism and the construction industry.
Based in Perth, Mr Fullwood was previously a finance broker and team leader at broker firm Positive Lending Solutions, after a stint as a BDM at fastening and assembly material wholesaler Wurth Group.
Nodifi reported he will bring nearly a decade of experience in the asset finance industry, including sales management roles in construction and his work catering to commercial and retail consumers as a broker.
“Having worked in the industry in metro and regional WA, I’m well aware of Nodifi’s potential to support businesses with their asset finance ambitions,” Mr Fullwood said.
“My new position at Nodifi comes at a fantastic time. I’m confident that 2022 is poised to be both exciting and continue the previous year’s upward momentum.”
Nodifi chief executive Tom Caesar echoed Mr Fullwood, commenting he has come “on board at a time when numerous stars are aligning for the company and the industry as a whole”.
“Someone of his calibre adds a solid string to the bow of our new and existing Western Australian partners and I’m expecting his appointment to complement the state’s growing demand for Nodifi’s services,” Mr Caesar said.
In November, Nodifi expanded its platform with new personal loan offerings from SocietyOne, Plenti and Wisr.
The platform also partnered with ASX-listed agribusiness service provider Elders in August.
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