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Launching Salestrekker a decade ago has seen CEO Dalibor Ivkovic redevelop the Salestrekker 2.0 platform to address emerging broker bottlenecks and make a broker’s life significantly easier in 2024.
Known for its ability to listen to brokers, the new-look Salestrekker 2.0 platform will address the emerging challenges of accuracy of servicing calculations and policy research. This will further align the platform to the broking and lending community and add even more value for end users. Slowing the go-live date for Salestrekker 2.0 to achieve this became just as important as developing Salestrekker 2.0 itself.
“After collaborating with brokers and aggregators around the country during the Salestrekker 2.0 Roadshow, we recognised a new set of tools and feature sets – fully integrated CRM, tools, calculators, customisable templates, dashboard and portals – needed to be part of a centralised platform,” said Ivkovic.
He confirmed that brokers weren’t interested in add-on options and they didn’t want to pay too much either. Making sure these value-adds became part of Salestrekker 2.0 from launch would mean Salestrekker 2.0 would offer unmatched features and functionality. Salestrekker 2.0 is the only core platform with broker origination and lending features included.
Impressive commitment to R&D
Today, this drive has led Ivkovic to oversee a 112 per cent increase in development hours with the software development team to transform Salestrekker 2.0.
To launch the Salestrekker 2.0 platform and innovate an even wider suite of products, Ivkovic has doubled down on the team’s commitment to technology, adding 40,000 development hours annually to the future maintenance of Salestrekker 2.0. This is designed to keep the platform at the cutting edge of innovation with original and feature-packed options that work for brokers and lenders alike. Additional headcount has also been added to the onboarding specialist team.
As a result, new calculator tools will be able to accurately calculate servicing levels, presenting the policy guidelines and mapping data to calculators for 114 lenders. This is part of the fintech founder’s goal to innovate new extensive levels of visibility and connectivity for the 200 lenders displayed on Salestrekker.
Resetting industry benchmarks
“As a tech founder in an industry facing demanding challenges, we are judged by our investment in platform innovation and going beyond what we see as the basics. As we roll out Salestrekker 2.0, we will continually add new features, particularly regarding consumer data and lender products,” he said.
To achieve this, Ivkovic stays focused on a highly structured day – exercising early in the morning and taking the time to plan and strategise. Next up are the challenging tasks for the day and he closes out the afternoon with project management closure and family time.
“It’s a long game we play at Salestrekker, and I have aligned my day with our international and local teams’ and clients’ needs. But I never take my eye off the ball. The industry relies on us to deliver a standout platform to help them transform their mortgage and lending needs,” he said.
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