Staff Reporter
Highlighting its standing in the market, Smartline has been named Australia’s top franchise for the third consecutive year.
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Topfranchise.com.au ranked Smartline number one in a comprehensive survey of franchisees.
In addition to taking out the top position overall, the brokerage also managed to place first in six of the seven rated categories including lifestyle, passion, support, renewal, recommendation and opportunities.
Head of Intelligence at 10 THOUSAND FEET and topfranchise.com.au, Ian Krawitz, said Smartline’s consistency over the three years was impressive.
“The fact that Smartline has been able to retain the number one ranking three years in a row in the face of some high quality competition is certainly worth recognising,” Mr Krawitz said.
“It says a lot for the systems, culture and passion of both the group office and the franchisees.”
Smartline managing director Chris Acret said the result was a “huge honour”.
“Winning any award is very rewarding but I think the topfranchise ranking is even more so because it is voted by our own people,” he said.
While Smartline has innovative information technology and marketing systems, Mr Acret believes that it is the strong team culture that has been critical to Smartline's success.
“A strong internal culture is one of a business’ most powerful assets,” he said.
“At Smartline there is a high level of trust and support within the group and this has given us a big advantage.”