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NAB pushes borrowers to brokers

by Staff Reporter10 minute read
The Adviser

Jessica Darnbrough

National Australia Bank has reaffirmed its commitment to the broker channel through a new television advertising campaign.

The television commercial, which went to air on Sunday 29 May, encourages viewers to talk to their broker.

The voice over in the advertisement says "speak to your Nab banker or broker today."

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NAB's executive general manager growth portfolio Antony Cahill told The Adviser the initiative was one of many things the lender is currently doing to support its broker partners.

"NAB Broker was the first to put in place a stepped trail structure up to 35 basis points on the Homeside platform back in July 2007, and this is now translating into significant long term business value for our broker partners," Mr Cahill said.

"NAB Broker also introduced the innovative 'price for risk' structure and this has provided brokers with a sustainable competitive advantage since it was launched in October 2009.

"We are 100 per cent committed to brokers and will do whatever we can to drive additional business to this channel.

"We understand that borrowers want to deal with brokers, so we want to support and help this relationship grow."

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