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YBR enters funds management

by Staff Reporter10 minute read
The Adviser

Staff Reporter

Yellow Brick Road has joined hands with Coolabah Capital Investments to allow its franchisees to commence internal manufacturing of funds management solutions.

Under the agreement, Yellow Brick Road and Coolabah Capital have established a new entity, YBR Funds Management Pty Ltd, which will seek to develop simple and safe cash-like, fixed-income and other related investment products for Yellow Brick Road’s current and future customers.

The vertical integration is expected to help Yellow Brick Road diversify its cash flows and permit the company to move up the product value chain.

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The new funds management company will develop a range of low risk, high return, high liquidity, enhanced cash, variable and fixed income solutions.

These solutions have been created to satisfy investor appetite for less volatile asset classes, and will support young Australians looking to maximise their savings, give investors an alternative when looking to diversify their investments away from the volatility of the sharemarket, and provide retirees with safer, more effective ways of investing their retirement nest egg.

"Yellow Brick Road Funds Management has been developed to democratise access to funds management and make top end of town investment advice available to all Australians, not just the chosen few," Yellow Brick Road's executive chairman Mark Bouris said.

"In the 1990s, I took on the banks and disrupted the market by making good value home loans available to the masses. Today with the launch of YBR Funds Management, our team is delivering a real alternative to the market across the entire wealth management spectrum.

"The establishment of YBR Funds Management allows Yellow Brick Road to bring smart ideas, advice and products to Australians and to move into higher margin activities that are in increasing demand amongst our customers."

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