Brokers who want to increase their revenue in 2012 should look outside the box when it comes to clients, according to MKM Capital's Michael Watson.
The lender's operations and marketing manager Michael Watson said post-GFC brokers cannot afford to turn away any client, as each represents potential revenue.
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Mr Watson said brokers would do well to target non-conforming borrowers.
"While non-conforming lending makes up only a small portion of the overall industry, it is usually more lucrative with higher commission structures and the ability to charge a fee for service," Mr Watson said.
"In addition, brokers who help non-conforming borrowers win their repeat business for a refinance back to a mainstream lender when their credit record is rehabilitated.
"With volumes not poised to set the world on fire in 2012 and additional revenue streams harder to come by, now is the time to speak to your nearest non-conforming BDM."