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The Mortgage & Finance Association of Australia (MFAA) has lashed out at The Adviser over a straw poll that questioned the relevance of industry associations.
Within an hour of The Adviser’s lead story being published yesterday that reported the results of the online poll, the MFAA labelled the report “misleading, deceptive and a stain on all mortgage brokers.”
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The MFAA aimed stinging criticism at The Adviser’s poll describing it as a “low point in trade publishing".
“It is sad that a trade magazine, which supposedly represents an industry, can be both misleading and fail in a basic test to provide worthwhile information and news to its subscribers," MFAA chief executive Phil Naylor said.
According to the straw poll, conducted by The Adviser last week, 72.3 per cent of brokers believe the industry associations do not currently offer what they should.
Of the 188 survey respondents, just 27.7 per cent said industry associations such as the FBAA and MFAA continue to remain relevant in today’s market.
Mr Naylor dismissed the findings of the poll stating that “for the sake of a cheap headline, The Adviser has lazily gone out and taken a straw poll supposedly of about 10 per cent of mortgage brokers, with a view to besmirching the name of the industry association, which represents their interests to government and the business sector, as well as the general public.
“The industry has never been more strongly lead by the MFAA, which supplies a broad range of services to about 10,500 MFAA members, covering accreditation, education and training, dispute resolution and lobbying."
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