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RAMS Home Loans is looking to double its franchise network off the back of record borrower demand for its mortgage products.
At a media luncheon yesterday, the lender – recently recognised as non-bank lender of the year by Money Magazine despite its Westpac funding and ownership – said business had been stronger than ever in the 18 months since its change of ownership.
“In the past three months RAMS’ home loan settlements have reached the highest amount in its 14 year history,” RAMS CEO Melos Sulicich said yesterday.
Since January 2008, RAMS has grown its customer base from zero to more than 15,000, and built its loan book to $5 billion, Mr Sulicich said, and is now looking to double its franchise network from 44 to 88 within the next two years.
The lender has also seen strong volumes via the broker channel, attributing its third party partners to a solid 50 per cent of its loan book.
Mr Sulicich said Westpac’s ownership of RAMS was also working well; providing the lender with the opportunity to reassure customer concerns about security while at the same time playing to its strengths as an alternative, specialist lender.
“From the feedback we have received from our franchisees this strategy works well,” he said.
At a media luncheon yesterday, the lender – recently recognised as non-bank lender of the year by Money Magazine despite its Westpac funding and ownership – said business had been stronger than ever in the 18 months since its change of ownership.
“In the past three months RAMS’ home loan settlements have reached the highest amount in its 14 year history,” RAMS CEO Melos Sulicich said yesterday.
Since January 2008, RAMS has grown its customer base from zero to more than 15,000, and built its loan book to $5 billion, Mr Sulicich said, and is now looking to double its franchise network from 44 to 88 within the next two years.
The lender has also seen strong volumes via the broker channel, attributing its third party partners to a solid 50 per cent of its loan book.
Mr Sulicich said Westpac’s ownership of RAMS was also working well; providing the lender with the opportunity to reassure customer concerns about security while at the same time playing to its strengths as an alternative, specialist lender.
“From the feedback we have received from our franchisees this strategy works well,” he said.
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