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Consumers on a free data ride

by Stacey Moseley7 minute read
The Adviser

Consumers will have greater access to property sales information, with one of the nation's leading portal websites announcing plans to offer its data reports for free.

General manager of real estate at Fairfax Media, owner of Domain, Tony Blamey told The Adviser's sister publication Real Estate Business Australian Property Monitors was making more property data available to consumers via the Domain website and its mobile applications.

“We're seeing overseas trends in the UK [and] the US markets where consumer data is really a valuable commodity and we've got that data and we've traditionally locked it somewhat behind a pay wall,” he said.

“Now we open that up more and more to consumers to be able to inform them better about the property market, about sales history, on properties and informing them about properties that aren't even on the markets so they can get a real view of not only listings when they're looking to buy but also informing them when they're thinking about selling as well.”

Director of RT Edgar Boroondara Glen Coutinho said the move was good for consumers.

“It allows consumers to be better versed in what’s happening with their property. It allows consumers to have better understanding of the real estate market prior to calling an agent in, and there’s less work from the agent trying to get them to listen to the market prices because they’ll do it themselves,”  he said.

 

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