Powered by MOMENTUM MEDIA
the adviser logo
Growth

RP Data reveals clever source of leads

by Nick Bendel8 minute read
The Adviser

Withdrawn listings are a great source of leads, according to RP Data – and the number seems to be rising.

The major property-based data provider examined eight suburbs from the eight states and territories in 2013 and found there had been an average 29.6 withdrawn listings per suburb during the previous year.

Those same suburbs are now showing an average withdrawal rate of 31.6, according to RP Data.

General manager of data products Greg Dickason said people who took their properties off the market were often open to refinancing.

==
==

“For mortgage brokers, the golden opportunity is when vendors are in ‘decision mode’ [about whether] to sell a property as RP Data consumer research shows a substantial percentage are also re-evaluating their financial service provider,” he told The Adviser.

Meanwhile, RP Data’s Quarterly Rental Review found modest annual growth in rental rates.

For capital cities, average house rents grew 2.4 per cent year-on-year to $430 per week, while unit rents grew 2.5 per cent to $410 per week.

Across the whole of Australia, house rents increased by 1.3 per cent to $395 per week and unit rents jumped by 2.6 per cent to $390 per week.

“On both a capital city and national level, rental rates are increasing at a lower rate than they have been over the past five years,” RP Data said.

default
magazine
Read the latest issue of The Adviser magazine!
The Adviser is the number one magazine for Australia's finance and mortgage brokers. The publications delivers news, analysis, business intelligence, sales and marketing strategies, research and key target reports to an audience of professional mortgage and finance brokers
Read more