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Brokers and bankers will rough it out at this year’s Vinnies CEO Sleepout, as they attempt to highlight Australia’s homelessness crisis.
Loan Market chairman Sam White has so far raised $2,825 for tonight’s event.
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“It’s a great event for a great cause, and if sleeping rough for one night can raise significant funds towards resources and facilities to help the homeless then it’s all worth it,” he told The Adviser.
Two standout fundraisers have been RAMS chief executive Martine Jager and CBRE chief executive Tom Southern, who have so far raised $60,750 and $51,390 respectively.
“While Australia is one of the most advantaged places on the planet, there are unfortunately still people who live far below the line of acceptable living standards,” Mr Southern said.
“The Vinnies CEO Sleepout will really help towards alleviating some of this misery.”
Mortgage Choice chief executive John Flavell will also face the chilly challenge as he sleeps without comfort.
So far, Mr Flavell has raised $7,046 for the homeless.
“I am a huge advocate of raising awareness for this worthwhile cause and I believe it is important for the community to come together and raise much-needed funds to support those people who find themselves facing this tough situation,” he said.
Genworth managing director Ellie Comerford has a target to reach $48,000 and has so far raised $44,881, while Yellow Brick Road chief executive Matt Lawler has so far raised $5,896 of his $6,000 target.
It will be Mr Lawler’s first time participating in the CEO Sleepout and he told The Adviser he is looking forward to the experience.
“The CEO Sleepout is a small sacrifice I can make to help raise much-needed funds for Vinnies who work tirelessly to help those on the streets,” he said.
“They do an outstanding job and make a real difference in helping so many get back on their feet. I am more than happy to play a small part to help.”
[Related: Brokers raise money for the homeless]
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