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Homeloans celebrates new milestone

by Emma Ryan10 minute read
The Adviser

Homeloans Limited reached a significant milestone last week, celebrating its 30-year anniversary.

The group was established in 1985 and since then has evolved from a private company to an ASX-listed firm.

Homeloans founding director Rob Salmon credited the group’s success to its responsiveness to vast changes within the industry.

“The industry is unrecognisable from 30 years ago,” he said.

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“In the early days, the business of mortgage broking was simply a case of finding a suitable funder for your borrower and charging a once-off ‘brokerage’ fee for this service.

“I think it’s fair to say Homeloans has been at the forefront of changes in the mortgage broking and management business.”

Meanwhile Homeloans chief executive officer Scott McWilliam said the group’s ability to foster relationships despite extensive industry changes has been one of the keys to its longevity.

“During our 30 years we’ve developed and maintained relationships with key partners across all facets of our business that have stood the test of time,” he said.

Relationships with the third-party channel have become an essential component of the business, Mr McWilliam said.

“As with all our business relationships, we work with our broker partners to achieve a mutually beneficial formula,” he said.

“Some of our relationships have existed for over a decade, and some are brand new. Either way, such partnerships will continue to be a focus for our organisation well into the future.”

[Related: Vow's broker network reaches 1,000]

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