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“Trust” is the term du jour because of its increasing prominence and quintessential value, not only in broking, but commerce in general.
If you have trust, you win through deeper and more meaningful relationships, which is a natural catalyst for repeat business and referrals.
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While trust is the new currency, it can’t be bought; it needs to be earnt through consistent demonstration as consumers’ radars for empty intent are laser sharp and unforgiving.
Much focus is often directed to how to build trust with new clients. With brokers in our network citing that referrals generate approximately 80 per cent of revenue, it’s critical to actively foster trust within your current network as a natural means to demonstrate duty of care and a core measure that contributes to organisational growth.
Consider these measures to help accelerate trust and generate higher sales volumes:
