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Having a good online presence has always been recommended so that brokers can build their businesses, but the pandemic has made the need for a strong, and trustworthy presence, imperative. Kate Aubrey takes a look at best practice in the social media space
Being the best broker in the world means nothing if no one knows who you are. While the best referrals are word-of-mouth referrals from existing clients, having a digital presence is key to ensuring any referrals follow through.
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