Q. I’ve been promoted to a sales role, but I’m absolutely terrified of seeing clients. I’m great over email and okay on the phone, but freak myself out with all kinds of negative scenarios if I have to see someone in real life. How do I get over it?

FEELING ANXIOUS about meeting clients in person is a common challenge, especially in today’s digitised world where many people are more comfortable with email and phone communication.

Imagining negative scenarios – or catastrophising – is a common response during times of stress. Essentially it is where you fixate on the worst possible outcome and treat it as likely, even when it is not.

Building any new skill feels awkward and uncomfortable while you practise it. Think back to your first couple of driving lessons … pretty stressful, I’m sure.

Instead of letting the negative thoughts spiral out of control and overwhelm you, it can be helpful to catch and assess them. Creating an action plan that challenges the fear can mitigate your anxiety.

Grab a piece of paper and write down every ‘what if’ you have imagined, e.g. What if they don’t show up? What if I forget what I’m saying? What if I’m asked a question I can’t answer?

Once you’ve listed these concerns, create an action plan for each one. Use this format: “If situation X occurs, I will respond with Y.”

For instance, if you’re asked a question you don’t know, you can respond with, “I need to look into that and get back to you,” and then make a note to follow up.

By defining a response, you will visualise all that may happen and confirm your coping ability.

Remember you didn’t learn to drive parked in the driveway. Cultivate your courage and get yourself onto the road.


Have a question for our expert psychotherapist Bronwyn Penhaligon? Send your questions to [email protected]

Or, if you feel you need more support, you can visit penhaligons.com.au to schedule a one-on-one appointment.