Powered by MOMENTUM MEDIA
the adviser logo
Lender

The people’s lenders: Why borrowers are turning to customer-owned lenders

by Annie Kane8 minute read
The people’s lenders: Why borrowers are turning to customer-owned lenders

The mutual sector has been on a growth path recently, with customer satisfaction hitting new heights. Annie Kane takes a look at the growing power behind mutual lenders.

It’s well known that the feeling of being valued – and being a part of something bigger – is a key driver of satisfaction. Whether it’s employees at work or customers engaging with businesses, everyone wants to feel like they’re listened to and valued. As such, it’s perhaps unsurprising that more and more people are turning to the mutual sector to help form and steer the ship of what their lending institution does and how profit is used.

This content is available exclusively to
The Adviser premium members.

peoples lenders rwej y

AUTHOR

Annie Kane is the managing editor of Momentum's mortgage broking title, The Adviser.

As well as leading the editorial strategy, Annie writes news and features about the Australian broking industry, the mortgage market, financial regulation, fintechs and the wider lending landscape.

She is also the host of the Elite Broker, New Broker, Mortgage & Finance Leader, Women in Finance and In Focus podcasts and The Adviser Live webcasts. 

Annie regularly emcees industry events and awards, such as the Better Business Summit, the Women in Finance Summit as well as other industry events.

Prior to joining The Adviser in 2016, Annie wrote for The Guardian Australia and had a speciality in sustainability.

She has also had her work published in several leading consumer titles, including Elle (Australia) magazine, BBC Music, BBC History and Homes & Antiques magazines.  

JOIN THE DISCUSSION

You need to be a member to post comments. Become a member for free today!
magazine
Read the latest issue of The Adviser magazine!
The Adviser is the number one magazine for Australia's finance and mortgage brokers. The publications delivers news, analysis, business intelligence, sales and marketing strategies, research and key target reports to an audience of professional mortgage and finance brokers
Read more