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Sales & Marketing
Unlock your competitive advantage with data and analytics
by AFG • 27 Apr 2023
You need to be able to understand your business performance in a click. Our Analytics platform makes this possible by... READ MORE
Why brokers are now using artificial intelligence for marketing
by AFG • 27 Apr 2023
The multi-award-winning SMART program is designed for brokers who want to save time and money with their marketing.... READ MORE
The upcoming launch of Choice Cosmetics to offer a tailored solution...
by Choice Cosmetics • 17 Mar 2023
With Australians spending a combined $1 billion each year on surgical cosmetic treatments, and a non-surgical... READ MORE
How to use TikTok to attract (and keep) new clients
by Malavika Santhebennur • 16 Mar 2023
Amid the ongoing Better Business Summit 2023, former broker and Trusted Finance director and founder, Rob “Robbo”... READ MORE
Why more brokers need a nurture strategy for existing clients
by Malavika Santhebennur • 3 Mar 2023
Speaking to The Adviser amid the Better Business Summit 2023 — which kicked off in Brisbane on 2 March — Sales... READ MORE
Elite Broker Q&A: Emmanuel Marios, Derwent Finance
by Jasmine Siljic • 29 Aug 2022
Earlier this year, Mr Marios of the Hobart-based mortgage brokerage Derwent Finance won the Victorian/Tasmanian... READ MORE
New TikTok lead generation course launches for brokers
by Annie Kane • 25 Aug 2022
A new lead generation course developed specifically for mortgage brokers using TikTok has been launched by former... READ MORE
Brokers need to focus on the ‘value-add’: Mark Bouris
by Annie Kane • 18 Aug 2022
With competition among brokers increasing as the number of brokers rises – coupled with the fact that fewer... READ MORE
‘You can’t ignore marketing’: Brokers told to build brand, trust
by Annie Kane • 9 Aug 2022
Addressing new brokers who are entering the industry, business growth specialist and founder and chief executive of... READ MORE
Elite Broker Q&A: Ewan Ramsey, Ramsey Property Wealth
by Adrian Suljanovic • 8 Aug 2022
Ewan Ramsey, director and head of property strategy and mortgage advice at Ramsey Property Wealth, took home the... READ MORE
‘Choose your avatar’: How brokers can form a referral community
by Malavika Santhebennur • 22 Jul 2022
Founder of coaching business for brokers Success and Broker Ruan Burger encouraged new brokers to select a referral... READ MORE
Why digital customer acquisition strategy is the key to success for...
by Anny Le Wilson • 15 Jul 2022
In today’s world, e-commerce has become so ubiquitous that most people shop online for everything from shoes to a... READ MORE
Successful networking without being annoying
by Dino Pacella • 30 May 2022
I’m sure, if you’re like most people, they made you feel as though you wanted to push them to the floor and turn... READ MORE
‘Get used to the sound of your voice’: Deep-diving into video...
by Malavika Santhebennur • 3 May 2022
Content marketing strategist and founder of Talking Digital Jenny De Lacy said with brokers operating in a... READ MORE
Think about relationship building, not just lead generation
by Anny le Wilson • 15 Apr 2022
It’s a market filled with uncertainty and a volatile outlook. As a result, everyone’s minds are turning to... READ MORE
Read the latest issue of The Adviser magazine!
The Adviser is the number one magazine for Australia's finance and mortgage brokers. The publications delivers news, analysis, business intelligence, sales and marketing strategies, research and key target reports to an audience of professional mortgage and finance brokers
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KNOWLEDGE CENTRE
The Accountants SME Playbook
KNOW MOREUnderstanding management of Australian tax system complaints: The key...
KNOW MORESuccession planning in a time of crisis
KNOW MOREOverview of banks and capabilities for SME clients
KNOW MOREThe incoming insolvency storm
KNOW MORELatest Poll
Do you think that more people are needing specialist finance now than ever before?
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