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Sales & Marketing

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Commercial lending: cracking the market
by James Mitchell • 14 Oct 2015
For too long, the commercial property market has been the red-headed stepchild of the broking industry. Resi... READ MORE
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The crucial nature of customers’ lifetime value
by Michael Russell • 14 Oct 2015
While there are a number of ways to calculate LTV, incorporating a discount rate equivalent to the business’... READ MORE
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Client ready and willing, but are you able?
by Merrilyn Mansfield • 12 Oct 2015
The slogan arising from Napoleon’s campaign – “Liberty, Equality, Fraternity” – in the recent celebrations... READ MORE
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Market changes revealing new opportunities
by Brendan O'Donnell • 9 Oct 2015
The introduction of APRA’s investor lending restrictions is an obvious example. This has seen the banks increase... READ MORE
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How I’ve made sense of the tricky SMSF market
by Sean Murphy • 8 Oct 2015
It appears it’s here to stay for now, but how will the next 12 to 18 months play out given the situation a lot of... READ MORE
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More home sales losing money
by Reporter • 5 Oct 2015
According to CoreLogic RP Data, 9.1 per cent of home resales that occurred in the June quarter sold for less than the... READ MORE
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NAB's 'Knowledge is Everything' road show

by Reporter • 1 Oct 2015

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The road to Brokersville
by James Mitchell • 30 Sep 2015
The Adviser has always strived to keep brokers up to date on the latest industry changes. Lately the news stories... READ MORE
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The silver lining
by • 30 Sep 2015
Customer satisfaction isn’t simply a gimmick or corporate catchphrase – it can be the difference between... READ MORE
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Deals we didn’t do this month – and insights as to why
by • 23 Sep 2015
So, we thought we’d turn things upside down and take a somewhat tongue-in-cheek look at applications we... READ MORE
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Loan Market partnering with Ray White
by Reporter • 15 Sep 2015
By partnering with Australasia’s largest real estate business, Ray White, Loan Market is able to ensure its... READ MORE
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Digital marketing event kicks off in two more capital cities
by Reporter • 15 Sep 2015
Now in its second year, The Adviser’s Digital Marketing Boot Camp gives brokers of all levels of experience an... READ MORE
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ALI Group appoints third-party veteran
by James Mitchell • 14 Sep 2015
Former Mortgage Choice chief executive Michael Russell brings a wealth of knowledge to the board, having previously... READ MORE
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Meet demand and diversify
by Brendan O'Donnell • 11 Sep 2015
Constantly changing market conditions and customer demand, coupled with new regulatory control, is causing brokers... READ MORE
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Nine ways to get stuff done
by Tim Reid • 11 Sep 2015
I had an audience of 150(ish) business owners hungry to grow their business through smart marketing ideas. The... READ MORE
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Read the latest issue of The Adviser magazine!
The Adviser is the number one magazine for Australia's finance and mortgage brokers. The publications delivers news, analysis, business intelligence, sales and marketing strategies, research and key target reports to an audience of professional mortgage and finance brokers
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